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Welcome to the Innovantage podcast, where technology, business, and innovation converge. Join host Max Golikov as we explore the transformative power of artificial intelligence and digital advancements across various industries. Each episode features in-depth conversations with industry leaders and offers practical insights on integrating technology into your business. Subscribe to stay ahead in today’s rapidly evolving tech landscape and discover how AI drives change and inspires new business strategies. Tune in to unlock your competitive edge in the world of technology!
Episodes
Jun 29, 2026
Jun 29, 2026
59 min
Can AI actually fix your skin or just feed your insecurities? On this episode, the founder of System Akvile breaks down how a skincare app reached 900K+ users by letting data, not assumptions, drive the product.
Akvile Ignotaite is a PhD data scientist who moved from corporate finance and M&A into founding System Akvile, an AI-powered skin-health platform now used by more than 900,000 people across Europe, Southeast Asia, and Africa. Her path ran through economics in Lithuania, an MBA in Germany, and a forced detour into statistics and coding during her PhD, all of which now shape how she builds for a Gen Z and Gen Alpha audience.
Akvile gets specific about what worked and what failed: why the original medical-grade app flatlined on user acquisition, how launching a pimple character on TikTok before writing a single line of code validated demand, and why staying disciplined on data rather than chasing big-tech features keeps a lean startup alive.
0:00 Introduction
0:25 From corporate finance to founding a skincare startup
3:17 How TikTok taught us what our audience wants
6:00 Inside "System Akvile" - the app for skin health
10:58 How AI killed our endless calls and meetings
13:25 Why the Indian skincare market is booming now
17:54 The blind spots hiding inside skincare tech
21:13 What ayurveda actually means for skin health
24:42 How to adapt one app for every country
28:26 Finding the balance between trends and education
35:55 How a pimple became a skincare influencer
45:08 Can AI really predict your skin patterns
49:37 The one piece of advice every founder needs
58:05 Where to find Akvile
Connect with Our Guests
Akvile Ignotaite – https://www.linkedin.com/in/dr-akvile-ignotaite/
Connect with Max (Host)
Max Golikov – https://www.linkedin.com/in/maxim-golikov/
🎧 Listen Now
Spotify: https://open.spotify.com/show/19M3HKc1pbeTkYcOeOkJc0?si=aab60a9ec2864ba2
Apple Podcasts: https://podcasts.apple.com/pl/podcast/innovantage-podcast/id1749330437
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